No Red Tape
About Us
The name “Noreta” is a shortened form of No Red Tape. While health insurance can be very useful for large medical expenses, it increases the cost of caring for patients in traditional primary care practices. At Noreta Family Medicine, we can tell you exactly how much your in-office fees, medications, labs, and radiology studies will be before you have them done. Wholesale prescriptions, lab tests, and radiology studies will save you money, and perhaps even save you a trip to the ER. There will be no unexpected bills sent to you. We hope this allows you to budget for your general health costs. No red tape means less paperwork for you and our staff to fill out, which means we will shorten your waiting time, and can spend more time with you. This also means our staff will be smaller, creating a more personal experience for you at a lower cost than a traditional practice.
Meet Dr. Melissa Boylan
I am a native of Pittsburgh, PA, but have lived and practiced medicine in Columbia for over 15 years. After graduating from the University of Notre Dame, I attended the Georgetown University School of Medicine, where I discovered my love of family medicine. I continued my southern migration by training at the Palmetto Health/USC Family Medicine Residency Program where I was co-chief resident in my final year. Board-certified since 2011, I enjoy teaching students and family medicine residents as well as leading Columbia’s first Walk with a Doc chapter! In 2019, I became a fellow of the American Academy of Family Physicians.
I established Noreta Family Medicine in July 2020 in Columbia, SC because I saw an opportunity to improve my patients’ primary care experience.
My patients were frustrated with phone trees, complicated billing systems, high costs, surprise bills, and long wait times. Noreta is here to remove these frustrations! I want you to understand how to get in touch with us, feel good about supporting a small local business, and know the cost of your care up front. I want to show you that the Direct Primary Care (DPC) model allows me to get to know you better, which I believe pays dividends for your health!
I chose family medicine because I enjoy caring for people of all ages. I enjoy the challenge and variety of this specialty. I love being able to focus on both prevention and treating chronic medical problems. Outside of medicine, I enjoy crafting, baking, cooking, and taking day trips with my husband.
Meet Coia —
Patient Care & Practice Coordinator
I am excited to join Noreta Family Medicine! I have a diverse healthcare background with experience in chiropractic care, behavioral health, skilled nursing, pain management, and primary care services. I earned my Associate of Science in Healthcare Administration and my Bachelor of Science in Healthcare Management from Ashworth College.
I joined Noreta Family Medicine because I believe healthcare should feel personal. The Direct Primary Care model allows patients to build meaningful relationships while providing accessible, convenient, and compassionate care. I am excited to be part of a practice that values genuine connection and puts the patient experience first.
Outside of work, I enjoy spending time with my husband, traveling with him on his comedy tours, and exploring my creative side. I am also a hair braider and have always enjoyed using that creativity to bring confidence and joy to others. As a CNA, I was known for keeping my residents’ hair styled and cared for.
Throughout my healthcare journey, I have worked to create positive experiences for everyone I cared for. I find joy in helping others and creating a welcoming and comfortable environment. I am grateful for the opportunity to be part of Noreta Family Medicine and look forward to getting to know everyone and supporting you through your healthcare journey.
5 Star Reviews!
In The News
- 3/2026 – Women leaders making waves in Columbia
- 11/2024 – “Healthy Eating with Dr. Melissa Boylan” on Small Business Saturday Radio with Tzima Brown
- 9/2024 – Four-year anniversary interview in South Carolina Voyager magazine.
- 11/2022 – Article introducing Walk with a Doc to the Columbia Community
- 10/2022 – Dr. Boylan was featured in CanvasRebel magazine
- 7/2022 – Dr. Boylan was interviewed on the “Voices of Women Physicians” podcast
- 1/2022 – South Carolina Voyager Magazine Features Dr. Boylan and Noreta Family Medicine
- 7/2021 – Noreta’s One Year Anniversary Press Release in MidlandsBiz
- 7/2021 – Dr. Boylan explains how Noreta Family Medicine and Direct Primary Care work on SC Public Radio’s South Carolina Business Review
- 5/2021 – Dr. Boylan’s segment on DPC News’ “DPC in 3” segment
- 4/2021 – Op-Ed “Direct Primary Care is a Solution to the Primary Care Physician Shortage by Melissa Boylan, MD”
- 12/2020 – Article in the Columbia Star about rethinking how primary care is delivered